The University of North Texas prepares students to succeed in a thriving, consumer-driven industry through a fully-online Bachelor of Science in Consumer Experience Management (CEXM). This program empowers graduates to shape the future of consumer experiences, leveraging their knowledge of psychology and data to drive innovation and growth.

As businesses become more consumer-centric, the demand for CEXM professionals is growing. According to Market.us, the consumer experience (CEX) industry is expected to experience substantial growth. North America leads the market with 41% of the global revenue share as of 2021. LinkedIn's 2020 Emerging Jobs Report reported customer success as a top emerging job in the United States.

 

From food and beverage to fashion and technology, graduates of this degree program are sought after by a wide range of consumer product and service industries. As the industry continues to expand, fueled by advancements in artificial intelligence, data visualization, and visual communication, CEXM professionals can expect to benefit from high-paying roles and ample career growth.

 

Careers in Consumer Experience Management are highly versatile and lucrative. This program’s curriculum offers convenience and flexibility while preparing students to pursue careers as CEX Designers, Strategy Managers, Consumer Analysts, and more. Students benefit from an emphasis on creation and analysis, a wide range of CEXM courses and certification opportunities to enhance career development, and support of interdisciplinary learning.

UNT’s College of Merchandising, Hospitality, & Tourism graduates are well positioned to navigate a competitive job landscape. The university’s career services help students build their professional networks by connecting them with top companies, including JC Penney and Target, through industry partnerships and career fairs.

Visit UNT Online to enroll and start shaping the future of consumer experiences!