Total Classes

12
Accelerated option available
Total Credit Hours

36
Estimated TX Resident Tuition & Fees

36K
Subject to Change Varies by State Residency
Next Start Date

January 13, 2025
Sport Entertainment Management

Business Beyond The Field

UNT and the Dallas Cowboys have combined their expertise to create a professional online MBA program that will provide students the opportunity to become thought leaders in the business world. Guided by best practices, industry insights and case studies, this program is delivered through the collective lens of UNT faculty and Cowboys business professionals with strong industry knowledge and experience. In addition to advanced curriculum with real world applications, students can partake in immersive onsite boot camps at multiple North Texas locations, including The Star in Frisco, Dallas Cowboys’ World Corporate Headquarters and Training Facility, and AT&T Stadium in Arlington.

As of Spring 2022, 96.3% of the graduates are fully-employed, and 80% of all graduates received a promotion or started in a new job since they enrolled at UNT. 65% of the graduates are employed in the sport entertainment industry--a number even higher among our female students (84%).

The innovative and forward thinking approach of the Cowboys will allow students to not only be introduced to traditional industry categories, but also take a deeper dive into how the organization spurs innovation and change in the following categories:

 
  • Branding
  • Data & Analytics
  • Entrepreneurship
  • Esports
  • Hospitality
  • Marketing
  • Merchandising
  • Operations
  • Sales
  • Sponsorship
  • Strategy
  • Talent Management
  • AND MORE!
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