UNT Online

UNT Diving Eagle

Marketing Analytics
Online Master of Business Administration

Graduate degree program offered by the UNT G. Brint Ryan College of Business


Total Classes

Accelerated option available

Total Credit Hours


Estimated TX Resident
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Varies by State Residency

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All industries are in need of data collection and interpretation to help them understand their customers, performance of their goods or services, and maximizing their return on investment. By 2026, market analyst jobs are expected to grow 23 percent, which is much faster than the average for most jobs. With a 100% online MBA in Marketing Analytics from UNT, you can enhance your understanding of marketing metrics, data science, marketing research, along with marketing management, organizational behavior, and many related areas.

GMAT/GRE requirement may be waived by the G. Brint Ryan College of Business for applicants with GPA of 3.0 (cumulative or last-60-credit hour)

Please email Julie.jernigan@unt.edu with questions.

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