Online learning provider Coursera took another step into the undergraduate education market yesterday with the launch of its first bachelor’s degree program at a university in the United States.

The University of North Texas, a public research institution in Denton, Tex., will offer its bachelor of applied arts and sciences (B.A.A.S.) program through Coursera beginning in fall 2020.

The bachelor’s degree program is aimed at working adults with some college education and course credits but no degree, said Adam Fein, vice president for digital strategy and innovation at UNT. He hopes the degree will also attract community college students, veterans and students based overseas.

Fein previously worked with Coursera to launch the online master of business administration (iMBA) at the University of Illinois. When he moved to UNT, he saw an opportunity . . .